CX Collective

📒 1.1 Understanding AI Basics

💼 1.2 Case Study: Revolutionizing Customer Service with AI at HotelPlanner

📒 1.3 The Role of a Knowledge Base

💼 1.4 Case Study: How NatWest Cut Fraud & Boosted CX with AI

✔️ 1.5 Knowledge Check

🧠 1.6 Module 1: Building an AI-Ready Knowledge Base

💼 2.2 Case Study: Enhancing AI Chatbots with Smarter Content at BACA Systems

📒 2.3 Gathering User Feedback

💼 2.4 Case Study: Enhancing Chatbot Success with User-Centric AI Improvements

✔️ 2.5 Knowledge Check

🧠 2.6 Module 2: Evaluate Your Knowledge Base Like a Pro

📒 3.1 Best Practices in Content Organization

💼 3.2 Case Study: How Virgin Money Fixed Its Chatbot Missteps

💼 3.3 Module 3: Structure = Smarter AI

📒 3.4 Creating Meta Tags and Annotations

💼 3.5 Case Study: How Augurian Improved Click-Through Rates and Boosted Revenue

✔️ 3.6 Knowledge Check

🧠 3.7 Module 3: Structure Like a Strategist: Organize for AI Power

📒 4.1 Selecting AI Tools for Your Needs

💼 4.2 Case Study: How Sephora Used AI Chatbots to Revolutionize Customer Engagement

📒 4.3 Implementing AI Features

💼 4.4 Case Study: Claude Powers HappyFox’s AI Transformation

✔️ 4.5 Knowledge Check

🧠 4.6 Module 4: Select & Set Up the Right AI Tools for Your Support Stack

📒 5.1 Setting KPIs for Your Knowledge Base

💼 5.2 Case Study: Million Dollar Baby Co. Accelerates Support Efficiency with Kodif

📒 5.3 Iterative Improvement Strategies

💼 5.4 Case Study: How Alibaba Used AI to Boost Customer Satisfaction

✔️ 5.5 Knowledge Check

🧠 5.6 Module 5: Measure What Matters: KPIs & Continuous AI Improvement

📒6.1 Course Completion & Next Steps

📖 6.2 Download Your Workbook